C’est Tout. is a European inspired beauty company. Their products use clean, effective and minimal ingredients that help enhance the natural beauty in everyone. Their vision is to bring simplicity and transparency to the beauty industry with alternative products that do not harm and help all people find harmony between their inner and outer beauty - honestly and sustainably.

Unbound developed the brand identity for the soft-launch of this female-founded led e-comm business. We took inspiration from different European cities at monumental moments in history to create a traditional but progressive brand.